Matthew Perry stars in “The End of Steve”

Matthew Perry will star and take co-creator/exec producer credit on “The End of Steve” with veteran producer Peter Tolan.

Perry will play an afternoon talkshow host on local TV who is genial onscreen but embittered when the camera’s off. Series would depict him trying to find professional and personal happiness (including love with the station’s morning show host, a part yet uncast).

“Matthew had a kernel of an idea that he had been fleshing out, and he got together with Peter,” said Sony TV co-prexy Zack Van Amburg.

“Peter worked closely and collaborated with Matthew, and they rounded up a full show.”