2011 Movies

Tag: Batman

The Dark Knight Official Trailer

By Allan Ford | Dec 17, 2007 | Movie Trailers (0) Comment

Finally! The first official trailer of The Dark Knight, highly anticipated Nolan version of the Batman saga.

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The Dark Knight Trailer, First Six Minutes

By Allan Ford | Dec 16, 2007 | Movie Trailers (1) Comment

Dark Knigh

Mere days after a godawful cam quality version of The Dark Knight teaser popped up, now the entire first six minutes of The Dark Knight has popped up online, predictably, in crappy camcorder format.

If you genuinely can’t wait to see the opening bank robbery sequence in all it’s Chris Nolan theatrical glory and you’d much rather watch it at a crappy angle with godawful, almost unintelligible sound, then enjoy below. Personally I’d rather you waited, but some people have no standards, patience or morals. But that’s okay because it’ll probably be about 30 minutes before the mighty WB gets the video pulled.

Batman Viral-Marketing Mysteries, Dewey Cox Tighty-Whities Have Us Stoked For New Flicks

By Allan Ford | Nov 28, 2007 | Movie News (0) Comment

28_batman.jpg‘National Treasure: Book of Secrets,’ ‘Mad Money,’ ‘At World’s End’ DVD also getting hyped through unconventional means.

Does a movie feel more realistic after you’ve solved its mysteries on your Mac? Are you more inclined to care about a character once they’ve mailed you their underwear? Would you like to buy a subscription to a fictional newspaper, promote a beverage that doesn’t exist or mourn a woman who never lived?

In the near-decade since “The Blair Witch Project” changed the rules of movie promotion, lines between the silver screen and the simple life have become increasingly blurred. Phony Web sites, interactive games, movie props and mysteries now appear wherever a potential moviegoer might be. Whether viral marketing is trying to approach ticket buyers directly, or simply get reporters like me to talk about the films (argh, mission accomplished!), 2007 gave us some of the most memorable campaigns yet.
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