In an exciting development for both fantasy fans and cinema enthusiasts, Netflix and Greta Gerwig are reportedly in talks to bring her upcoming Chronicles of Narnia adaptations to IMAX screens on an unprecedented scale. Previously, Gerwig had expressed her dissatisfaction with Netflix’s original streaming-only release plan, particularly given the epic scope of Narnia and the success of her prior film, Barbie. Sources suggest that Netflix’s resistance to a wide theatrical rollout prompted Gerwig to consider exiting her contract, with Empire City reporting her interest in seeking alternate distribution options for her vision of C.S. Lewis’s iconic series.
This latest update, first shared by Matt Belloni, reveals that Netflix appears to be taking Gerwig’s concerns seriously and is now exploring a 2000+ screen IMAX release plan, a decision that could set a new precedent for Netflix’s theatrical approach. Netflix, traditionally a streaming-first platform, has experimented with limited theatrical releases for select films, such as Knives Out 2, directed by Rian Johnson, but a wide IMAX rollout on this scale would be a landmark shift in its distribution strategy. The streaming giant has been historically cautious about extended theatrical windows, preferring shorter stints before transitioning to digital viewing.
Given her substantial creative investment, Gerwig’s determination to bring Narnia to theaters reflects her understanding of the theatrical experience and its potential to amplify Narnia’s grand landscapes and immersive storytelling. The director, who has openly shared her anxieties and ambitions for this massive undertaking, may soon see her vision realized on the big screen, possibly setting a new industry standard.
The potential IMAX release of Narnia underscores the growing trend of filmmakers advocating for theatrical experiences, especially for epic stories with large-scale production values. Greta Gerwig’s commitment to her vision, despite her initial agreement with Netflix’s streaming-first policy, demonstrates her belief in cinema’s unique ability to captivate audiences in a way that streaming often doesn’t. This shift could also lead other filmmakers to push for similar treatment, especially as the divide between theatrical and streaming releases continues to blur. For Netflix, agreeing to such a release might signal an evolving approach to distribution, potentially positioning it more favorably among high-profile directors. Fans, too, stand to benefit, as the cinematic experience brings an irreplaceable depth to imaginative worlds like Narnia.
Do you think Netflix’s move toward IMAX releases could reshape the future of streaming-first studios, or is this simply a one-time exception for Narnia?
